Launching something important
Give a new programme, initiative, centre or partnership a clear purpose and a reason to engage.
MIRAD STUDIOS / INSTITUTIONS
Strategic communication for institutions: education, research, culture and professional communities. Make your expertise, purpose and public value clear to the people who need to understand, participate and support it.
From the leadership conversation to the public experience, the meaning should survive the journey.

WHEN TO CALL
Give a new programme, initiative, centre or partnership a clear purpose and a reason to engage.
Help members, audiences, participants, partners and funders understand why the work matters.
Align leadership, teams and public communication so each carries the same institutional direction.
EDUCATION / SELECTED INSTITUTIONAL EXPERIENCE
Four years and hundreds of assignments for London Business School, spanning Executive Education, faculty, events and institutional campaigns. Mihaela’s contribution brought together message framing, interview direction and end-to-end creative production.
Experience includes the Senior Executive Programme, Women in Leadership and work for the Forever Forward campaign.
Explore the LBS case studyREALITY BEFORE RESONANCE
Find the real ambition, understand the people it needs to reach, then build the story that connects them. SER is the method behind the work.
Explore the methodWAYS TO WORK TOGETHER
Find where an initiative, offer or institutional message is losing meaning and agree what needs to change.
Shape a clear institutional story, with usable messages for leadership, teams and public audiences.
Workshops, consulting support and scoped creative production to put the direction to work.
Scope, deliverables and fees are agreed before we begin. Start with the need; we’ll recommend an appropriate engagement.
Impact-led? Good. Let’s make the impact understandable. We work with businesses and institutions trying to make something better. Purpose is a starting point; the story needs evidence behind it.
ONE MIRAD / FIND YOUR ROUTE
LET’S TALK
Tell us what’s changing, who you need to reach and where you’re getting stuck.
Tell us what you have in mindOpens your email app · create@miradstudios.co.uk